Marketing Services Guide Quick Facts
Agency selection Marketing tips Expert guideLooking for the perfect marketing partner?
Discover how to choose the right crowdfunding marketing agency and get your campaign fully funded on Kickstarter or Indiegogo.
You're ready to launch your first Kickstarter or Indiegogo marketing campaign, but you're unsure how to market it? We've got you! The problem is - how do you find the best marketing agency to push your campaign out there? Finding the right platform and marketing path for your project can turn into an absolute nightmare if you don't have the proper guidance.
How to Market Your Kickstarter and Indiegogo Campaign
Let's say you've finished setting up your campaign and are happy with how it looks. It might seem like you're almost done with your work, but the truth is, you're only getting started. No matter how much effort you put into perfecting the campaign, it will be wasted if you don't market it correctly.
#1 Work with Influencers
As a creator, working with influencers is one of the most efficient strategies because it ensures your campaign is being shown to the right people. Micro-influencers can be just as effective, especially when chosen strategically to match your target audience.
#2 Use Video Marketing
Video content increases brand awareness by 54%. Take time to film behind-the-scenes activities, product development, and company events to create engaging content that connects with backers.
#3 Go Out There and Promote
In-person promotion remains powerful. Participate in local events, speak to people, provide samples when possible, and use QR codes to direct people to your landing page.
#4 Leverage Social Media
Set up dedicated social media channels and target your ideal audience through strategic content and paid advertising on platforms like Instagram and Facebook.
#5 Hire a Marketing Agency
Consider partnering with a specialized crowdfunding marketing agency that understands your vision and can execute a comprehensive marketing strategy.
How to Find the Right Kickstarter Marketing Service
1. Look for Experience
Choose agencies with proven crowdfunding experience and a track record of successful campaigns.
2. Check Previous Campaigns
Review their portfolio of past crowdfunding projects and their success rates.
3. Understand Their Value
Evaluate their value proposition and reputation in the crowdfunding space.
Meet BoostYourCampaign
With over 25 years of experience and $734M+ raised, we offer comprehensive crowdfunding marketing services including:
- Social media marketing
- Facebook, Instagram, Google & TikTok ads
- Super backer approach
- Influencer marketing
- Growth & E-commerce
- Video production
- Landing page design
- Expert consulting
Ready to Launch Your Campaign?
Partner with BoostYourCampaign and leverage our expertise to maximize your campaign's potential.
Contact Us NowFrequently Asked Questions
How do I market a Kickstarter or Indiegogo campaign?
A great campaign page is only the start, marketing is what gets it funded. Focus on influencers, video content, in-person promotion, social media, and paid ads, and consider a specialized crowdfunding agency to tie it all together.
Do micro-influencers work for crowdfunding campaigns?
Yes. Micro-influencers can be just as effective as larger ones when you choose them strategically to match your target audience, because they put your campaign in front of exactly the right people.
How effective is video marketing for crowdfunding?
Video content increases brand awareness by 54%. Behind-the-scenes clips, product development footage, and company events all create engaging content that connects with potential backers.
Should I hire a crowdfunding marketing agency?
If you want a comprehensive strategy executed by people who understand crowdfunding, a specialized agency is well worth it. Look for proven experience, a strong portfolio of past campaigns, and a clear value proposition.
What should I look for in a Kickstarter marketing service?
Look for real crowdfunding experience, a track record of successful campaigns, and a reputation you can verify. BoostYourCampaign brings over 15 years of experience and $734M+ raised across services like ads, influencer marketing, video, and consulting.
Want results like these for your campaign?
We've helped 4,600+ creators raise over $734M. Let's pressure-test your launch plan and find the highest-leverage fixes before you go live.
Book a free strategy call →



