
Everyday Bags: from returning creator to $7,232,484 USD raised.
Everyday Bags created a new line of access-focused, expandable bags built for photographers, while still working as everyday carry. We managed their social channels, reactivated past Kickstarter and Indiegogo backers through email, and built targeted landing pages with a full-scale Facebook ads setup. The focus was not just traffic, but qualified buyers who understood the product use cases and campaign story. The campaign grew social followers by more than 800%, with social channels driving nearly half of all campaign traffic. Facebook videos averaged 25,712 views, Twitter reached 76,000+ people, and email campaigns achieved a 38.7% open rate.














