If you are reading this, you are probably asking a simple question: "Will BoostYourCampaign actually help my Kickstarter campaign, or is it just another agency that talks big and delivers templates?"
This page is the straight answer. No hype, no vague promises. Just a clear look at how we work, what kind of results are realistic, how our pricing fits into your budget, and who should and should not work with us.
BoostYourCampaign has worked on more than 4,500 crowdfunding launches across Kickstarter and Indiegogo. Some campaigns raised a few tens of thousands, others went deep into six and seven figures. Along the way we saw exactly what makes the difference between "barely moving" and "funded fast".
Below you will find how our system works, what you can expect if you hire us, and links to deeper articles if you want to zoom in on specific topics like pricing, process, or case studies.
If you prefer to skip straight to a conversation, you can go to our Kickstarter marketing services page or fill out the contact form.
What BoostYourCampaign actually does
We are not a course, a template pack, or a light advisory service. Our team does the work for you. That includes:
- Validation sprints that test if your product and offer can convert before you launch
- Conversion focused landing pages for pre launch email collection or reservation funnels
- Creative strategy and production for Meta ads, including hooks, angles, and visual concepts
- Full ads management, from first tests to scaling, with daily optimisation when it matters
- Email capture and launch sequences that turn interest into backers
- Daily or near daily monitoring of key numbers during the live campaign
You focus on the product, operations, and community. We focus on the boring but critical parts that decide if strangers become backers at a cost that makes sense.
For a structured overview of everything that is included, see Kickstarter marketing services.
How the process works from first call to funded
Every project is different, but the core process is almost always the same. That is on purpose. Structure protects you from guessing.
1. Fit check and numbers
First we look at the basics:
- Your product category and target backer
- Your cost of goods and real margin per unit
- Your funding goal and stretch ambitions
- Your production timeline and shipping plan
If the numbers or margins are not workable, we say so early. Sometimes that means adjusting your goal or reward structure. Sometimes it means you are not ready for performance marketing yet.
If the fit is right, we move into a short, focused validation sprint.
2. Validation sprint
In the validation phase we want one thing only: proof that we can acquire leads at a cost that leaves room for profit once you go live.
We build a simple but sharp landing page, set up a limited number of ad angles, and run traffic from Meta. Within a few days you see early numbers:
- Cost per lead
- Click through rates on angles and creatives
- Lead quality signals such as reservation rates or reply rates
If these numbers are off, we adjust the offer, messaging, or creative and test again. If they are still off after real effort, we advise you not to scale. That honesty saves you from pouring money into a launch that is not ready.
For more detail on how we approach ad strategy and testing, read Kickstarter ads 2025.
3. Pre launch list building
Once we have working numbers, we scale the pre launch. This is where the real preparation happens:
- More creatives and more angles, always built on what the data showed
- Reservation funnels or early bird lists so backers feel they have something special
- Email sequences that educate and warm up your audience before launch day
The goal is simple. When you press "Launch", you do not open to silence. You open to a group of people who already saw the product, understand the offer, and are ready to back.
You can find a deeper explanation of the difference between pre launch and live phase in Pre launch vs live campaign marketing.
4. Live campaign and scaling
When the campaign goes live, the focus shifts from leads to backers. We track:
- Conversion rate from lead to backer
- Cost per acquisition
- Average pledge value
- Daily funding pace compared to your goal
We adjust ad sets, refresh creatives, and move budget according to performance. You get clear reporting and concrete decisions, not "we are monitoring things" updates.
For a closer look at how we use data, see How BoostYourCampaign uses data to scale or pause ads.
5. Post campaign and long term
After the campaign, the work does not stop automatically. Many teams:
- Move to Indiegogo InDemand
- Set up a direct to consumer store
- Start running evergreen ads using the audiences and creatives that worked
Because you used proper tracking from day one, you leave the campaign with an email list, warm audiences, and creatives that you know perform.
We talk about this broader picture in our post-campaign growth services.
What kind of results you can expect
There is no single "typical" campaign. A small card game with a modest goal behaves differently from a complex hardware project. What we can share is how we think about results.
- We aim to validate offer and audience before serious scaling starts
- We focus on hitting at least 30 percent of your funding goal very early, so strangers feel safe backing
- We watch costs tightly so every jump in ad spend still keeps your margins healthy
Some campaigns will grow slowly and safely. Others will unlock strong demand and justify aggressive scaling. Our job is to recognise which is which from the numbers, not from hope.
You can see real examples and context on our BoostYourCampaign case studies page.
Pricing and how to think about budget
There are two parts to the money conversation:
- Professional fees for our work
- Ad budget to buy traffic and validate your offer
You should never plan your entire launch around the minimum possible numbers. Serious campaigns treat marketing as part of the product cost, not an optional extra.
We do not list a single flat fee here because different categories and scopes need different setups. Instead, we prefer to look at your goal, your margin, and your risk tolerance, then suggest a realistic budget range.
If you want a more detailed breakdown of packages, structure, and how to budget, read BoostYourCampaign pricing explained.
How we work with you day to day
You get direct access to our team through email and calls. We agree on clear milestones and check in on the numbers, not just feelings. You always know what we are testing, what we are scaling, and what we are cutting.
You will not be sent into a portal to figure things out alone. We run the ads, build the pages, write the emails, and report back in simple language.
Who BoostYourCampaign is a good fit for
We are a good fit if:
- You have a working prototype or a production ready product
- You know your cost of goods and can offer real value to backers
- You can allocate a serious but sensible ad budget alongside professional fees
- You are ready for direct feedback on your offer, page, and goal
For a deeper, more blunt version of this, see Who should and should not work with BoostYourCampaign.
Is BoostYourCampaign legit
It is healthy to be cautious. There are plenty of agencies in the crowdfunding space that promise miracles and hide behind vague numbers.
We know that some creators arrive at this page after reading mixed reviews online. That is why we are publishing a separate, transparent piece that addresses this directly, including:
- What our success rate actually looks like across different categories
- Why some campaigns still fail even with strong support
- How we handle misalignment, disagreements, and refunds
You can read that honest breakdown here: Is BoostYourCampaign legit.
Category expertise: games, hardware, design, and more
Over the years we built deep experience in specific categories, especially:
- Board and card games
- Hardware and gadgets
- Design and lifestyle products
These categories have very different dynamics. Backers of complex games want clear rules, replayability, and stretch goals. Hardware backers care about risk, delivery, and technical detail. Design backers often care about story, aesthetics, and social proof.
We cover these angles in more detail in:
Frequently asked questions
How early should I contact BoostYourCampaign
Ideally 8 to 12 weeks before your planned launch. That gives enough time for validation, list building, and creative work. If you are closer than that, contact us anyway and we will tell you what is still realistic.
Can you help if my campaign is already live and struggling
Sometimes yes. It depends on how long you have been live, what your numbers look like, and how flexible you are on the offer and goal. We can review your campaign and ad account and tell you honestly whether a turnaround is possible or not. Contact us to discuss your situation.
Do you work on Indiegogo campaigns too
Yes. Many projects either launch on Indiegogo or move to InDemand after a Kickstarter launch. The core system stays the same, with a few platform specific adjustments.
Will you just advise us or do you actually run the campaigns
We run the campaigns. We build the landing pages, run the ads, write the emails, and track the numbers with you. You will not be left with a stack of templates to implement on your own.
How do I know if my budget is enough
On the first call we look at your margin, goal, and timelines. Based on that we can give you a realistic budget range and explain what is possible at different levels of spend. For a more structural explanation, read BoostYourCampaign pricing explained.
What does working together feel like day to day
You get direct communication, regular updates, and clear expectations. We describe this more fully here: BoostYourCampaign communication and reporting.
For additional questions, you can also visit our Kickstarter marketing FAQ page.
Next step: talk to us about your campaign
If you are planning a Kickstarter or Indiegogo launch and you want a team that actually does the work, the next step is simple.
- Go to our Kickstarter marketing services page to see how we work in more detail
- Then fill out the contact form and share a few key details about your project
We will review your information, look at your numbers, and get back to you with a clear yes, no, or "not yet, here is what to fix".
No pressure, no vague promises. Just a direct assessment of what is possible for your campaign and how we can help.