Crowdfunding Insights
& Strategy
Learn proven strategies from experts who have raised over $734 million for creators worldwide
All Articles · Page 24
How to Price Your Kickstarter Rewards: A Data-Driven Guide for 2024
Data-driven pricing for Kickstarter reward tiers: the psychology behind perceived value and anchoring, an optimal tier structure, and pricing mistakes to avoid.
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Pre-Launch Marketing Strategy: Building Your Audience Before Launch
A 6-month pre-launch timeline for building audience before you go live: email list tactics, content strategy, PR outreach, and 24-hour launch-day prep.
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How to Create a Compelling Kickstarter Video That Converts
How to structure a Kickstarter video that converts: the hook-problem-solution format, technical requirements for quality and audio, and common mistakes to avoid.
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Best day and time to launch a Kickstarter or Indiegogo campaign (2026)
After analyzing data from over 327,419 Kickstarter campaigns, Tuesday is the best day to launch a crowdfunding campaign. With some exceptions, Tuesdays have the highest average …
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Kickstarter vs Indiegogo 2026: Fees, Reach and Which to Pick
Quick answer: choose Kickstarter if you want the larger organic audience and your project fits games, design, film or creative technology. Choose Indiegogo if your backers are m…
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Facebook Ads for Kickstarter
A full Facebook ads playbook for Kickstarter, covering the Pixel setup, pre-launch list building, audience targeting, and ad strategy before, during, and after launch.
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